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Cookie Policy

Updated Date: 3 October 2021

Information about our use of cookies

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer's hard drive.

We use the following cookies:

  • Strictly necessary cookies.

    These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-billing services.

  • Analytical/performance cookies.

    They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily. 

  • Functionality cookies.

    These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).

  • Targeting cookies.

    These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.

The table below explains the cookies we use and why.

Cookie Title/Name Purpose More information
Functional Cookies

Functional cookies record information about choices that you have made, and they also allow us to tailor the Website to suit your needs. We also use cookies to save your category/segment preference.

Our Website uses functional cookies for:

  1. saving preferences, such as the location, search topic and search type (person / company);
  2. Store information about your preferences, and so allow us to customise our site and to provide you with offers that are targeted to your individual interests
  3. Allow you use our site in a way that makes your browsing experience more convenient, for example, by allowing you to store items in an electronic shopping basket between visits. If you register with us or complete our online forms, we will use cookies to remember your details during your current visit, and any future visits provided the cookie was not deleted in the interim.
  4. offering the possibility to save log-in data so that you do not have to enter it every time you want to log in to you’re the Eyewear Company account;
  5. reading out your browser settings in order to optimally display our Website on your screen;
  6. passing information from one page to the next page, so that you do not always have to enter the same information;
  7. the uniform loading of the Website, so that the site remains accessible;
  8. make it possible to respond / give feedback on our Website.
  9. Store cart contents, allowing users to view their cart contents when they return to our site.
  10. To save favourites in your account
  11. To track your orders
Tracking Cookies

In order to determine which parts of the websites are most interesting to our visitors, we try to continuously measure how many visitors come to our website and what is viewed the most. We use cookies for this.

With your consent we place cookies on your browser, which can be requested as soon as you visit a website from our network. Tracking cookies are used to track visitors across websites. Whilst we do not use cookies for advertising or marketing purposes, we use third party cookies providers such as Hotjar, Heap, and Google Analytics to analyse user’s behaviours in order to improve and optimise pages performance.

Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control and we cannot accept any liability for the third party’s compliance with its legal obligations. These cookies are likely to be analytical/performance cookies or targeting cookies:

Third Party Cookies Used:

  1. Google Analytics
  2. Hotjar
  3. Heap

You block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site.

As we are operating only with essential cookies that are paramount to the website performance and experience, there’s indefinite expiry period unless The Eyewear Company decides to remove the functionalities from the website.